Just to recap, the first iPhone was launched on this day 10 years ago, however it went on sale on June 29, 2007. It spearheaded the smartphone revolution, and was the first phone with a touchscreen 3.5-inch display. In its first year, Apple managed to sell as many as 6.1 million units. However, 2008 was the year of reckoning, as Apple managed to sell as many as 1 million units in the first week of the iPhone 3G launch. With the iPhone 3G, the company introduced 3G mobile network and GPS capabilities. It was also the first time Apple introduced the App Store and allowed third-party apps integration.

Since 2007 Apple has adapted and changed the design of the iPhone a number of times, ditching the metal design for a plastic one for the iPhone 3G and 3GS before moving to glass for the iPhone 4 and 4s models. It was back to metal with the iPhone 5, and with the exception of the iPhone 5c, the company has stuck with metal ever since.

While it may sound like a pretty picture, the iPhone, Apple’s hero product after the iPod is indeed losing steam. Sales have been slowing down and CEO Tim Cook recently took a pay cut following what was the first sales slump in 15 years. Indeed all eyes are on the special 10 anniversary iPhone (codenamed ‘Ferrari’)that is expected to showcase exotic technologies, which should help Apple keep the sales momentum going till the next year’s iPhone that is expected to be a complete redesign.